Title: Improving innovation and performance in professional service outsourcing - an empirical study in emerging market

Authors: Zuoming Liu

Addresses: Department of Marketing and Management, Mike Cottrell College of Business, University of North Georgia, 3820 Mundy Mill Road, Oakwood, GA, 30566, USA

Abstract: This study investigates how a professional service provider's external integration with global clients and internal integration across various functional units impact its innovation and performance under various external environmental uncertainties. Drawing on the theory of organisational learning and dynamic capabilities, a conceptual framework is proposed and tested empirically by using survey data from Indian-based professional service providers. This study contributes to the much-needed efforts in studying professional service outsourcing and provides helpful managerial guidelines to both professional service providers and global clients regarding how to properly manage outsourcing activities to achieve expected benefits.

Keywords: professional service outsourcing; PSO; internal integration; external integration; innovation.

DOI: 10.1504/IJSOM.2020.111032

International Journal of Services and Operations Management, 2020 Vol.37 No.3, pp.285 - 310

Received: 12 Jan 2018
Accepted: 10 Sep 2018

Published online: 06 Nov 2020 *

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