Title: Residential camping for building organisational citizenship behaviour: a case on a non-profit organisation from India

Authors: A. Dhiraj; Ashok Kumar; Manoj Joshi

Addresses: Amity University Uttar Pradesh, Lucknow Campus, P.O. Malhaur, Lucknow, Uttar Pradesh – 226028, India ' C-1481, Indira Nagar, Lucknow, Uttar Pradesh-, 226016, India ' Centre for VUCA Studies, Amity University Uttar Pradesh, Lucknow Campus, P.O. Malhaur, Lucknow, Uttar Pradesh – 226028, India

Abstract: This research case elucidates the methodology for building organisational citizenship behaviour (OCB) with an exploratory study undertaken in a seven-day training camp conducted by Rashtriya Swayamsevak Sangh (RSS), a non-profit, voluntary organisation in India. The authors explored 18 distinct states of India spread across NEWS and randomly picked up a camp in the southern state. At this camp, the character moulding process was observed. The data was collated through participant observation followed by a series of interviews. It was revealed that, the sportive and intellectual activities for engagement inculcated a subset of 'character merits' focused towards OCB. The implications derived are the impact of specific environment and training, which opens a new dimension to human resource (HR) practices, for building of explicit patterns of OCB. Case writers accept the methodological challenges in interpreting the changes in real-life consequences in the absence of a grounded theory, which may be a limitation.

Keywords: character building; character merits; engagement; human resource practices; HR; organisational citizenship behaviour; OCB; Rashtriya Swayamsevak Sangh; RSS; training; India.

DOI: 10.1504/IJPSPM.2020.107768

International Journal of Public Sector Performance Management, 2020 Vol.6 No.3, pp.381 - 401

Received: 06 Mar 2018
Accepted: 04 Aug 2018
Published online: 17 Jun 2020 *

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