Title: Examining the influence of proactive personality on organisational citizenship behaviour: the mediating role of entrepreneurial passion

Authors: Eman Elsayed Elfar; Amira Ali El-Shaprawy

Addresses: Business Administration Department, Delta University for Science and Technology, Belkas, Egypt ' Cairo Higher Institutes of Languages, Translation, and Administrative Sciences, Cairo, Egypt

Abstract: In a rapidly changing business landscape, sustaining success necessitates proactive employees who consistently exceed formal role expectations. Grounded in self-consistency theory, this study explores how proactive personality influences organisational citizenship behaviour (OCB) both directly and indirectly, through the mediating role of entrepreneurial passion, among entrepreneurs in Egypt's medical sector. The results demonstrate that proactive personality significantly predicts all three OCB dimensions, organisation-directed, individual-directed, and customer-oriented, and that entrepreneurial passion partially mediates these relationships. This suggests that entrepreneurial passion functions as an emotional-motivational bridge that translates proactive tendencies into cooperative extra-role behaviours, thereby strengthening overall OCB. Practically, the study underscores the importance of cultivating proactive mindsets and positive emotional engagement to enhance entrepreneurial passion and foster behaviours that promote organisational effectiveness and venture sustainability. Theoretically, it contributes to the literature by uncovering the mechanism that explains how personal dispositions translate into positive organisational behaviours within small and medium-sized enterprises (SMEs).

Keywords: proactive personality; entrepreneurial passion; self-consistency theory; citizenship behaviour; small and medium-sized enterprises; SMEs; medical sector.

DOI: 10.1504/IJEWE.2026.153229

International Journal of Environment, Workplace and Employment, 2026 Vol.10 No.1, pp.40 - 58

Received: 19 Oct 2025
Accepted: 07 Nov 2025
Published online: 29 Apr 2026 *

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