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International Journal of Electronic Customer Relationship Management (IJECRM)

Title Author(s) Vol. and Issue nos. Page nos. Full-text article
The relationships among information systems, knowledge sharing, and customer relationship management in banking industryThanh-Binh PhungVol.10 No.165-87Free access
Green marketing as a strategic tool for the sustainable development of less favoured areas of Greece: women's agro-tourism cooperativesStefanos Tsiaras; Eleni Triantafillidou; Effimia KatsanikaVol.10 No.154-64Free access
The impact of leadership type, employee motivation and job satisfaction on the performance of Greek Lifelong Learning TrainingDimitrios Theoharis; Antonios Katavelos; Vasiliki Tsekouropoulou; Eleni TegkelidouVol.10 No.139-53Free access
Viral marketing analysis and evaluation: the case of the Greek consumer marketEleni Rouva; Panagiota Lalou; Michalis Skordoulis; Miltiadis ChalikiasVol.10 No.128-38Free access
Determinants of consumers' behaviour toward alcohol drinks: the case of Greek millennialsAndrianna Armira; Eleni Armira; Dimitris Drosos; Michalis Skordoulis; Miltiadis ChalikiasVol.10 No.114-27Free access
Business process automation in Greek telecommunications companies and marketing strategiesNikolaos Katsonis; Michael SfakianakisVol.10 No.12-13Free access