Forthcoming Articles

International Journal of Leisure and Tourism Marketing

International Journal of Leisure and Tourism Marketing (IJLTM)

Forthcoming articles have been peer-reviewed and accepted for publication but are pending final changes, are not yet published and may not appear here in their final order of publication until they are assigned to issues. Therefore, the content conforms to our standards but the presentation (e.g. typesetting and proof-reading) is not necessarily up to the Inderscience standard. Additionally, titles, authors, abstracts and keywords may change before publication. Articles will not be published until the final proofs are validated by their authors.

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International Journal of Leisure and Tourism Marketing (3 papers in press)

Regular Issues

  • The Influence of Residents' Perceptions on Pro-Tourism Behaviour: Moderated Moderation Role of Residency Length and Age   Order a copy of this article
    by Mohamed Elsharnouby, Basmah K. Awad, ZYAD ALZAYDI, Ghada H. Ashour 
    Abstract: Participating in and promoting tourism practices by encouraging sustainable activities represented in the locals' pro-tourism behaviours (PTB) is an engine that influences environmentally sustainable tourism behaviours. Therefore, the current study investigates the influence of environmental impacts compared to destination accessibility and attractiveness DAT on pro-tourism behaviours (PTB) directly and indirectly through destination image DI (value for money and infrastructure). It also examines the moderated moderation effect of the residency length and residents' age in the relationships between DI and PTBs. A survey approach was adopted and applied to compare two cities: Alexandria (Egypt) and Albaha (Saudi Arabia). A total of 351 and 200 questionnaires were collected, respectively. The relationship between the environmental impacts and pro-tourism behaviour along with most of the relationships between constructs proved to be direct in both cities, though, contradicting results in some indirect relationships were revealed between the two cities. The current study showed that residency length and age play moderated moderation roles in only the relationship between value for money and pro-tourism in Alexandria City.
    Keywords: Environmental impacts; Destination accessibility; Destination attractiveness; Destination image; Pro-tourism behaviour; Residency length; Age.
    DOI: 10.1504/IJLTM.2025.10074440
     
  • Assessing the effectiveness of community-based tourism in promoting sustainable development: an empirical study based on Sajek Valley   Order a copy of this article
    by Sanjoy Kumar Acharjee, Tanvir Ahmed 
    Abstract: This study aims to assess the effectiveness of community-based tourism in promoting sustainable development in Sajek Valley, Bangladesh, by exploring the impact of environmental conservation, preservation of culture, economic growth, and social equity. The paper took an approach of mixed methods, which utilises qualitative and quantitative data collection techniques. Data were collected from 200 respondents which include tourists, community members and stakeholders. The authors employed PLS (Partial least square) to test the framework and SEM (structural equation modelling) to test the hypothesis. The study revealed that environmental conservation, cultural preservation, social equity, and economic growth all have a positive significant impact on the Sajek Valley’s sustainability, and the strongest relationship is seen in cultural preservation. These outcomes are backed by statistically significant and positive path coefficients between the constructs and sustainable development outcomes. The results of the paper will be helpful to the stakeholders in assuming the complex connections between numerous factors contributing to sustainability through community-based tourism. This paper is among the first to assess the interrelationship between the practices of community-based tourism and the development of sustainable tourism, offering invaluable insights for the expansion of sustainability in that region.
    Keywords: community-based tourism; sustainable development; cultural preservation; environmental conservation; social equity; economic growth; Sajek Valley; PLS-SEM; tourism stakeholders; Bangladesh.
    DOI: 10.1504/IJLTM.2025.10075575
     
  • Understanding consumer homestay booking intention via OTA platforms: the interplay of brand reputation, electronic word-of-mouth, and hedonic values   Order a copy of this article
    by Hardaman Singh Bhinder  
    Abstract: The purpose of the present research is to investigate the impact of OTA’s brand reputation and eWOM on the homestay booking intention. The article also explores the mediating role of hedonic Value in both relations and serial mediation of eWOM and hedonic Value between OTA's brand reputation and users' booking intention. Data has been collected from 396 respondents who have previously booked homestay accommodations via OTA platforms from selected places in Northern India. The present research used a descriptive research design and a purposive sampling method to collect the data from the participants. SPSS, version 23, and AMOS 21 were used to analyse the proposed Model and test the hypotheses. The results revealed a positive and significant mediating effect of hedonic Value in the relationship between eWOM and Booking Intention, as well as in the serial mediation from Brand Reputation to booking intention, which succeeded eWOM.
    Keywords: booking intention; consumer behaviour; electronic word-of-mouth; eWOM; homestay; hedonic values; reputation.
    DOI: 10.1504/IJLTM.2025.10075576
     

 

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