Call for papers


Int. J. of Tourism Anthropology


Special Issue on: "Tourism Discourse: Local and Global Perspectives"


Guest Editor:
Dr. Shaojun Ji, Beijing Union University, China


With the growth of the tourism industry globally, tourism discourse is enriched when more and more people are involved in travelling and entering diverse communicative situations. According to Schiffrin, Tannen and Hamilton (2001), discourse has been generally defined from three aspects: (1) anything beyond the sentence, (2) language use and (3) a broader range of social practice that includes non-linguistic and nonspecific instances of language (Pritchard & Jaworski, 2005, p.3).


Given the rich meaning of this concept, discourse requires both local and global approaches to understand the language of tourism as well as social norms, values and ideologies (Coupland & Jaworski, 2001).


This special issue seeks to publish leading-edge research that investigates how tourism shapes discourse about people and places from both local and global perspectives. It aims to exchange knowledge on a broad range of issues relating to discourse in the context of tourism. Conceptual, empirical and case-based papers are all encouraged. Submissions by authors from different disciplines are welcome.


Coupland, N., & Jaworski, A. (2001). Discourse. In P. Cobley (ed). The Routledge
Companion to Semiotics and Linguistics (pp. 134-148). London: Routledge.
Pritchard, A. & Jaworski, A. (2005). Discourse, communication and tourism dialogues. In A.
Jaworski, & A. Pritchard (eds). Discourse, Communication, and Tourism (pp. 1-13).
Buffalo and Toronto: Channel View Publications.
Schiffrin, D., Tannen, D., & Hamilton, H. E. (2001). Introduction. In D. Schiffrin, D. Tannen
& H.E. Hamilton (eds). The Handbook of Discourse Analysis (pp. 1-10). Oxford: Blackwell.


Subject Coverage


Suitable topics include but are not limited to:

  • Construction of self and others through tourism and travel
  • Making/remaking of identities of people or places
  • Representations of tourist experiences through printed/online textual/visual messages
  • Representations of local languages in tourist genres
  • Political discourse and tourism
  • The role of discourse in stakeholder engagement in events
  • Policy discourse and tourism development
  • The discourse of power in the context of tourism
  • Local discourses and sustainable tourism
  • The discourse of authenticity
  • Tourism discourse: theory and applications
  • Theoretic frameworks and approaches to understand tourism discourse


Notes for Prospective Authors


Submitted papers should not have been previously published nor be currently under consideration for publication elsewhere. (N.B. Conference papers may only be submitted if the paper has been completely re-written and if appropriate written permissions have been obtained from any copyright holders of the original paper).


All papers are refereed through a peer review process.


All papers must be submitted online. To submit a paper, please read our Submitting articles page.


General enquiries relating to this special issue can be sent to the Guest Editor, Shaojun Ji, at


Important Dates


Deadline for submission of manuscript: 1 March, 2014