Innovation and entrepreneurship bootcamp: a descriptive study assessing the effectiveness of entrepreneurship education
by Sio Hong Tih; Wan Mohd Hirwani Wan Hussain; Nik Mohd Hazrul Nik Hashim
International Journal of Business and Globalisation (IJBG), Vol. 22, No. 2, 2019

Abstract: This study investigates the implementation of an interactive-intensive structured innovation and entrepreneurship bootcamp among MBA students. A descriptive study was carried out immediately after the students participated in the bootcamp. It involved 118 postgraduate students newly enrolled in their studies. The results show that most of the participants were highly engaged in the program and gained new skills from the bootcamp although conducted within a relatively short period. Specifically, from the qualitative feedback, they felt that the bootcamp enhances their entrepreneurial thinking, inspire them to be more creative, promotes dynamic teamwork, and boosts their confidence as entrepreneurial leaders. In addition, based on participants' self-assessment and with reference to T-test results, there were significant improvements on the level of general knowledge and skills among the participants before and after attending the bootcamp. This study contributes towards understanding entrepreneurship education in higher learning and provides useful information in designing an effective bootcamp that enhances graduates' entrepreneurial thinking and skills, as well as team spirit and self-confidence.

Online publication date: Fri, 15-Mar-2019

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