Quality issues in the Indian e-commerce delivery model from the viewpoint of young people Online publication date: Tue, 19-Jun-2018
by Rajiv Aserkar; Shashank Verma
International Journal of Logistics Economics and Globalisation (IJLEG), Vol. 7, No. 2, 2018
Abstract: The purpose of this paper is to identify the issues that affect product delivery in the Indian e-commerce market. A research survey was conducted and the data was analysed to establish the relationship between the determinants and the e-commerce delivery quality. The research finds that e-commerce consumers in India evaluate the quality of e-commerce delivery through factors like the quality of the product delivered, the efficiency of the logistic service provided, flexible and friendly return policies and how well the customer is served from order inception to after the delivery of the product. The study recommends that the determinants identified in this research are employed by Indian e-commerce companies, which will improve quality of their deliveries and aid them in serving their customers effectively. The research focuses on the aspect of 'product delivery and fulfilment', thereby finding the link between customer expectations and e-commerce delivery.
Online publication date: Tue, 19-Jun-2018
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Logistics Economics and Globalisation (IJLEG):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email firstname.lastname@example.org