IT outsourcing partnerships and cultural differences: an analysis of European-Asian projects Online publication date: Thu, 14-Aug-2014
by Bhaskar Prasad; Rudy Martens; Carolyn Declerck
International Journal of Business and Globalisation (IJBG), Vol. 8, No. 3, 2012
Abstract: This study examines the influence of cultural values on the partnership performance of outsourced projects. A survey of information technology outsourced projects of five countries in Europe on the client side and four countries in Asia on the vendor side, indicates that the cultural values of the vendors and the clients influence the partnership performance of the projects differently. The results of multiple regression analyses are mostly consistent with a priori hypotheses regarding cross-cultural differences in meeting the expectations of the working relationship. The study reveals that higher individualism, lower uncertainty avoidance, lower masculinity, lower power distance and short-term orientation from client side were found to support the partnership performance of the outsourced projects. From the vendor side, lower individualism, lower uncertainty avoidance, higher masculinity, higher power distance and short-term orientation were found to support the partnership performance of the outsourced projects. The results of this study further corroborate that cultural values significantly affect the partnership performance of IT outsourcing activities, and that the established cultural identities in the client-vendor relationship matter a great deal.
Online publication date: Thu, 14-Aug-2014
Go to Inderscience Online Journals to access the Full Text of this article.
If you are not a subscriber and you just want to read the full contents of this article, buy online access here.Complimentary Subscribers, Editors or Members of the Editorial Board of the International Journal of Business and Globalisation (IJBG):
Login with your Inderscience username and password:
Want to subscribe?
A subscription gives you complete access to all articles in the current issue, as well as to all articles in the previous three years (where applicable). See our Orders page to subscribe.
If you still need assistance, please email email@example.com