International Journal of Integrated Supply Management (4 papers in press)

Regular Issues

• Exploring Two Types of Customer Involvement in Product Development: A Relational View  
  by Janet L. Hartley, Luxiu Zhang, Man Zhang, Desheng Liu 
  Abstract: This research explores how a supplier’s trust (goodwill and integrity) and a long-term orientation affect two types of customer involvement: 1) customer as an information source (CIS) and 2) customer as a co-developer (CIC). The relationship between CIS and CIC with new product performance is also examined. Hypotheses were tested using survey data gathered from 155 manufacturing firms in China and were analysed using partial least squares regression. Long-term orientation is positively related to using both CIS and CIC, but trust is only related to using CIS. We expected that the relationships of trust and long-term orientation would be stronger when CIC was used compared to CIS, but this was not supported. Further, CIS, but not CIC, is positively related to product performance. Future research should explore development processes, capabilities, and product characteristics better to understand the use of and outcomes from CIC.
  Keywords: trust; long-term orientation; customer involvement; product development; product performance; relational governance.
  DOI: 10.1504/IJISM.2025.10069972
   
  
• Selling on a marketplace with deceptive counterfeits: agency or wholesale?  
  by Qin Geng 
  Abstract: This paper examines a supply chain comprising an online marketplace retailer, an authentic manufacturer, and a counterfeit manufacturer. The counterfeit manufacturer sells its products through agency selling. The authentic manufacturer chooses between wholesaling and agency selling where the revenue share is stipulated by the retailer. I study how the presence of counterfeits and how a retailer’s profit maximization objectives impact the authentic manufacturer’s choice of contracts, decisions, and profits. I find that when the number of committed consumers to authentic products is low, the cost of counterfeits is low, the perception of counterfeits among uncommitted consumers is high, and quality is cost-efficient, wholesaling tends to be a better choice for the authentic manufacturer. However, if the retailer factors in revenue from counterfeits, the role of wholesaling in ensuring authenticity may be significantly diminished.
  Keywords: supply chain; counterfeits; agency selling; wholesale; revenue sharing.
  DOI: 10.1504/IJISM.2025.10070732
   
  
• Possibilistic programming for designing reverse logistics networks to handle e-commerce returns under uncertainty  
  by Trung Kien Luong, Nguyen Thanh Danh Pham, Dat Truong Nguyen, Tran Anh Thu Hoang, Duc Duy Nguyen 
  Abstract: Returns in e-commerce are a significant cost factor, impacting the firms' profitability and customer satisfaction. This paper proposes a fuzzy possibilistic programming model for designing a multi-echelon reverse logistics network to optimise return management under uncertainty from returned demand, transportation and inventory costs. The model determines the optimal number and location of facilities, material flow and inventory level. Finally, a case study is conducted on an e-commerce business in Vietnam to evaluate the model's effectiveness. The network includes 36 collection sites, 6 intermediate warehouses and a regional hub with many convenience stores serving as collection centres. Sensitivity analyses on pertinent parameters have been performed to provide valuable managerial insights. Using the fuzzy model with a confidence level of 90%, the total cost is 326,281.6 USD, while the deterministic model generated a total cost of 361,004.5 USD. As a result, our model is efficient in providing solutions for enhancing business performance.
  Keywords: e-commerce; reverse logistics; supply chain management; mixed integer programming; fuzzy sets; possibility theory.
  DOI: 10.1504/IJISM.2025.10071879
   
  
• Interrelations between practices and performances of green supply chain management in modern retailing stores  
  by Mohammad Mizenur Rahaman, Md. Alamgir Hossain, Md. Zillur Rahman, Md. Jakir Hussain 
  Abstract: This study focuses on examining the retail industry of Bangladesh and its usage of green supply chain management (GSCM). It will also evaluate the relationship between these practices and different levels of operational performance. Data collection for the study was done by surveying 217 employees of the modern retail sector in Bangladesh. Data analysis was done through structural equation modelling, which explored the relation of operational performance with the various components GSCM, for example, internal environmental management, green purchasing, and green information systems. According to the study, GSCM procedures have a positive and robust correlation with operational performance. For owners and managers to get the most out of their operations, they need to think about green buying, green information systems, and internal environmental management all at once. This study explores the viewpoints of developing countries, contributing to the body of knowledge on green supply chain operations and performance in modern trade.
  Keywords: green supply chain; modern retail store; practice; performance; quality; cost; employee; customer.
  DOI: 10.1504/IJISM.2025.10072077