Title: To determine the key success factors for paperware packaging machinery industry by using AHP-based approach
Authors: Ming-His Liu; Tzong-Ru Lee; Leese L. Mendy; Sutapa Debbarma; Khire Rushikesh Ulhas
Addresses: Department of Marketing, National Chung Hsing University, 250, Kuo Kuang Road, Taichung, Taiwan ' Department of Marketing, National Chung Hsing University, 250, Kuo Kuang Road, Taichung, Taiwan ' Department of Applied Economics, National Chung Hsing University, 250, Kuo Kuang Road, Taichung, Taiwan ' Department of Electronics and Telecommunication Engineering, Tripura Institute of Technology, Narshingarh, Tripura West, India ' Lelon Electronics Corp., 147, Sec. 1, Guoguang Rd., Dali Dist., Taichung, Taiwan
Abstract: In this research, analytic hierarchy process (AHP)-based approach was used to determine the key success factors from the management hierarchy on production, marketing, human resources, research and development, and finance. Sixteen key success factors selected on the basis of previous literature were analysed by interviewing paperware packaging machinery manufacturers and experts. We find brand marketing, the establishment of the administration teams, standardised production, procedure management, factory-aimed designed production mix and localised sales service system, inventory management, and accounts receivable to be the six key success factors that are central to Taiwan paperware machinery industry. We hope this finding can assist paperware packaging machinery industry practitioners in Taiwan and other highly service-oriented production industries to achieve business success.
Keywords: paperware packaging machinery industry; PPMI; AHP-based method; key success factors; KSF.
International Journal of Agriculture Innovation, Technology and Globalisation, 2019 Vol.1 No.1, pp.4 - 19
Received: 20 Feb 2018
Accepted: 02 May 2018
Published online: 14 May 2019 *