Title: Webometrics ranking: a less commercialised (and more objective) measure of ranking for institutions of higher learning

Authors: Alexander Ugochukwu Ubaka; Kadir Baharudin; Ilham Sentosa

Addresses: Universiti Kuala Lumpur, 1016, Jalan Sultan Ismail, 50250 Kuala Lumpur, Wilayah Persekutuan, Malaysia ' Universiti Kuala Lumpur, 1016, Jalan Sultan Ismail, 50250 Kuala Lumpur, Wilayah Persekutuan, Malaysia ' Universiti Kuala Lumpur, 1016, Jalan Sultan Ismail, 50250 Kuala Lumpur, Wilayah Persekutuan, Malaysia

Abstract: Studies have shown that academic website is the most important communication tool for higher education institutions as it helps them create awareness of their presence to the world. More importantly, the multi-dimensionality of higher education institution's activities, including their core academic missions (research, teaching and knowledge transfer), can be captured in their websites and Webometrics tool, used to measure the impact of these activities. This has led to the introduction of the Webometrics ranking, which is independent and has no commercial link. The review carried out in this study identified and described the relevance of Webometrics ranking to higher education institutions. It is therefore recommended that higher education institutions should try as much as possible to look into their web ranking past performances so as to be able to: 1) analyse their impact on the web; 2) understand their academic weaknesses, etc.

Keywords: Webometrics-ranking; higher-education-institution; Universiti Kuala-Lumpur; scholars; web-presence.

DOI: 10.1504/IJCEELL.2018.096019

International Journal of Continuing Engineering Education and Life-Long Learning, 2018 Vol.28 No.2, pp.169 - 184

Received: 05 Mar 2018
Accepted: 14 Jun 2018
Published online: 07 Nov 2018 *

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