Title: Formation of memorable tourism experience and its influence on destination image-evidences from literature

Authors: Vinith Kumar Nair; M. Raju

Addresses: TKM Institute of Management, Musaliar Hills, Karuvelil P.O., Kollam-691003, India ' Snehacharya Institute of Management and Technology, Karuvatta North, Karuvatta, P.O, Alappuzha, Kerala, India

Abstract: Memorable tourism experience is basically about a tourism experience recollected and reviewed after the occasion has happened. It is specifically developed from tourism experiences in the light of the individual's assessment of the experience. There are lots of factor which leads to the formation of a memorable tourism experience. This article focuses on the available evidences from literature about how a memorable tourism experience is formed and what is its influence on destination image.

Keywords: memorable tourism experience; MTE; destination image; tourism.

DOI: 10.1504/IJQRS.2017.088134

International Journal of Qualitative Research in Services, 2017 Vol.2 No.4, pp.325 - 334

Received: 10 Apr 2017
Accepted: 18 May 2017

Published online: 24 Nov 2017 *

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