Title: Are schools of business strategically aligned to serve international businesses? Case of Peru

Authors: Victor Bahhouth; John E. Spillan; Jocelyne Bahhouth

Addresses: School of Business, The University of North Carolina at Pembroke, P.O. Box 1510, Pembroke, NC 28372, USA ' School of Business, The University of North Carolina at Pembroke, P.O. Box 1510, Pembroke, NC 28372, USA ' Humanities and Social Sciences, Bladen Community College, P.O. Box 266, Dublin 28332, USA

Abstract: Economic development depends on business education for a thriving and secure society. A skilled workforce that can create, innovate and increase business opportunities fosters an environment of prosperity that provides jobs and enhances the quality of life among its citizens. This study examines the environment, content, and delivery of business education in Peru. It analyses curriculum content and students' perceptions of its value. Moreover, it discusses school of business strategies in aligning their curricula to incorporate international business as an integral subject to reflect the market needs. The paper aims to highlight the importance of the strategic alignment for the academicians as well as practitioners to understand the methods, techniques and activities that are being used to prepare the future of business workforce.

Keywords: Peru; economic development; business education; international business curriculum; economic and social benefits; developing nation.

DOI: 10.1504/IJSSM.2017.085605

International Journal of Sustainable Strategic Management, 2017 Vol.5 No.3, pp.214 - 230

Received: 24 Sep 2016
Accepted: 24 Jan 2017

Published online: 28 Jul 2017 *

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