Authors: Raul De Gouvea Neto, Sul Kassicieh
Addresses: University of New Mexico, USA. ' University of New Mexico, USA
Abstract: Brazil developed a very dynamic defence industry in the 1980s. The changing global geopolitical scenario in the 1990s forced a number of Brazilian defence industries to engage in conversion strategies. Brazilian defence companies have dramatically revamped their business strategies since they implemented conversion strategies. Over the past ten years, Brazilian defence companies| emphasis on continuous innovation, coupled with indigenous technological efforts, have demonstrated that conversion strategies can enable defense companies to become meaningful players in the global economy.
Keywords: Brazil; globalisation; defence industries; business strategy; innovation; conversion strategies; post cold war geopolitics; international business.
Journal for International Business and Entrepreneurship Development, 2003 Vol.1 No.2, pp.10 - 17
Available online: 25 Sep 2005 *Full-text access for editors Access for subscribers Purchase this article Comment on this article