Title: Future business leaders and corporate social responsibility in Jordan: a sustainable competitive approach in the 21st century

Authors: Samer Khasawneh; Abdelghafour Al-Zawahreh

Addresses: Faculty of Educational Sciences, The Hashemite University, Zarqa, Jordan ' Faculty of Economics and Administrative Sciences, The Hashemite University, Zarqa, Jordan

Abstract: The primary purpose of this study was to examine the attitudes of business students towards corporate social responsibility (CSR). A random sample of 211 business students responded to a CSR survey. The survey consists of 13 items related to two dimensions: the socio-economic approach and the classical approach. Results of the study indicated that, based on participants' perceptions, business students under study have strong attitudes towards CSR such as the view that it is the effective base for competing in the labour market. Results also indicated that there were significant differences in business students' attitudes based on gender, with female students being more positive than did male students. Analysis of the data suggests a number of theoretical and practical recommendations that are applicable to a wide variety of institutions and businesses.

Keywords: corporate social responsibility; CSR; future business leaders; higher education; business organisations; Jordan; gender; business education; business students.

DOI: 10.1504/IJMP.2015.071685

International Journal of Management Practice, 2015 Vol.8 No.2, pp.137 - 151

Received: 14 Feb 2015
Accepted: 05 May 2015
Published online: 14 Sep 2015 *

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