Title: Management strategies to improve research performance in higher education: an ice-breaking model for the humanities and social sciences

Authors: Krith Karnjanakitti; Nopasit Chakpitak; Pitipong Yodmongkol; Pakdeekul Ratana

Addresses: Faculty of Humanities, Chiang Mai University, 239 Huay-Kaew Rd., Tumbon Su-Thep, Muang District, Chiang Mai 50200, Thailand ' College of Arts, Media and Technology, Chiang Mai University, 239 Huay-Kaew Rd., Tumbon Su-Thep, Muang District, Chiang Mai 50200, Thailand ' College of Arts, Media and Technology, Chiang Mai University, 239 Huay-Kaew Rd., Tumbon Su-Thep, Muang District, Chiang Mai 50200, Thailand ' College of Arts, Media and Technology, Chiang Mai University, 239 Huay-Kaew Rd., Tumbon Su-Thep, Muang District, Chiang Mai 50200, Thailand

Abstract: Research performance is a critical measure of management in education. Faculties in developing economies are left bewildered and pressured how to enhance research output. Humanities and social sciences particularly suffer between quantitative bibliographic data versus research quality. An ice-breaking model using a case study of humanities faculty in Thailand illustrates how to enhance collaboration among faculty members who are knowledge workers and management. The model captures knowledge to identify six discontinuities between sample groups. By focusing on the managerial implications of six key barriers, discussion illustrates how the model enhances collaboration, generates shared vision and improves managerial strategies in education.

Keywords: research performance; higher education; emerging economies; humanities; social sciences; ice-breaking model; Thailand; collaboration; knowledge workers; shared vision; managerial strategies; research output.

DOI: 10.1504/IJMIE.2015.068763

International Journal of Management in Education, 2015 Vol.9 No.2, pp.214 - 234

Published online: 12 Apr 2015 *

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