Title: Identifying the factors affecting automobile type preferences in Turkey

Authors: Mehmet Dinç; Cumhur Erdem

Addresses: Department of Economics, Faculty of Economics and Administrative Science, Ağrı İbrahim Çeçen University, 04100, Ağrı, Turkey ' Department of Economics, Faculty of Economics and Administrative Science, Gaziosmanpaşa University, Taşlıçiftlik Kampüsü, 60200, Tokat, Turkey

Abstract: The objective of this study was to identify the factors affecting automobile type preferences. To meet the objectives, a survey was conducted in April-May period of 2011 with 715 participants in Istanbul, Ankara, Gaziantep, Kayseri and Konya, which are some of the major cities located in different parts of Turkey. Multinomial logit model was used to estimate the empirical models. The results showed that the model year of a car, gender, age, income and the education level of the participants, and the number of children in the family affected automobile body type preference. The results of the second empirical model showed that the number of cars in the family, the importance attached to dependability, comfort and design, age, education level and income of the participants, and the number of children had explanatory power on automobile segment preference.

Keywords: automobiles; car preferences; multinomial logit; Turkey; automobile types; car models; vehicle models.

DOI: 10.1504/IJEBR.2014.064662

International Journal of Economics and Business Research, 2014 Vol.8 No.3, pp.258 - 271

Received: 07 May 2013
Accepted: 25 Aug 2013
Published online: 13 Sep 2014 *

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