Title: Green supply management - the influence of strategic supply and end-customer orientation

Authors: Katrina Lintukangas; Anni-Kaisa Kähkönen; Anni Tuppura

Addresses: School of Business, Lappeenranta University of Technology, P.O. Box 21, FI-53851 Lappeenranta, Finland ' School of Business, Lappeenranta University of Technology, P.O. Box 21, FI-53851 Lappeenranta, Finland ' School of Business, Lappeenranta University of Technology, P.O. Box 21, FI-53851 Lappeenranta, Finland

Abstract: The role of corporate responsibility in business has increased substantially. Because business relationships and the utilisation of external resources are requirements in business world today, each organisation can be viewed only as responsible and sustainable as its entire supply network. Thus, the connection between firms' supply management and corporate responsibility is evident. This study examines the possible effects of strategic supply management and supply management's end-customer orientation on the green supply management of firms. The analysis is based on a survey data collected from 165 Finnish firms. The main findings are that the strategicness of supply management and supply management's end-customer orientation influence the company's adoption of green supply management. Furthermore, it was found that the firm's size has an effect on green supply management.

Keywords: green SCM; supply chain management; corporate responsibility; supply strategies; end-customer orientation; buyer-supplier relationships; sustainability; environment; greening; external resourcing; supply networks; Finland; firm size.

DOI: 10.1504/IJPM.2014.064620

International Journal of Procurement Management, 2014 Vol.7 No.5, pp.582 - 595

Available online: 16 Aug 2014 *

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