Title: Picking winners: a framework for evaluating success potential of technology commercialisation

Authors: Harry J. Stone, Kathryn J. Iwamasa, Sara S. Lundine, Joseph W. Jasper

Addresses: Battelle Memorial Institute, 10300 Alliance Road, Suite 155, Cincinnati, OH 45242, USA. ' Battelle Memorial Institute, 10300 Alliance Road, Suite 155, Cincinnati, OH 45242, USA. ' Battelle Memorial Institute, 10300 Alliance Road, Suite 155, Cincinnati, OH 45242, USA. ' Battelle Memorial Institute, 10300 Alliance Road, Suite 155, Cincinnati, OH 45242, USA

Abstract: A measure of the effectiveness of federal technology transfer is the magnitude of sales of products derived from federal investment. A framework is needed to be able to evaluate the likelihood of sales success for technologies that move through the process from research into commercialisation. This paper presents a framework that uses funds flow to link research with the market. The framework enables systematic evaluation of the potential for market success for a given technology and company. We use this framework as a vehicle to present and interpret lessons learned from the commercialisation of technology from the US Environmental Protection Agency to private sector companies by Battelle|s Environmental Technology Commercialisation Center.

Keywords: technology transfer; technology commercialisation; EPA; licensing; CRADA; success factors; federal investment; USA; United States; Environmental Protection Agency; environmental technology; funds flow; potential evaluation.

DOI: 10.1504/IJTTC.2005.006360

International Journal of Technology Transfer and Commercialisation, 2005 Vol.4 No.3, pp.255 - 278

Published online: 24 Feb 2005 *

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