Title: Clinician resources to improve evidence-based sexual healthcare: Does content and design matter?

Authors: Hassan Hosseinzadeh; Ann Dadich; Chris Bourne; Carolyn Murray

Addresses: Faculty of Medicine, School of Public Health and Community Medicine, University of New South Wales, Sydney, NSW 2052, Australia ' School of Business, University of Western Sydney, Locked Bag 1797, Penrith NSW 2751, Australia ' NSW STI Programs Unit, P.O. Box 1614, Sydney NSW 2001, Australia ' NSW STI Programs Unit, P.O. Box 1614, Sydney NSW 2001, Australia

Abstract: This study examines how the design and content of printed educational materials (PEMs) influence clinician capacity to deliver evidence-based sexual healthcare. General practitioners in New South Wales, Australia (n = 214), completed a survey about their use and perceptions of PEMs - a clinical aide, sexual health articles, and an educational booklet. Over half used all three; of these, most recognised changes in knowledge and/or practice. Perceptions about resource design and content collectively explained more variance in perceived impact than independently. However, views about content were a stronger predictor of the perceived impact of the clinical aide, while views about design were a stronger predictor of the perceived impact of the articles and booklet. Clinician perceptions about PEM design and content have different effects on practice. As such, the promotion of evidence-based practices should be guided by resource-type and audience expectations.

Keywords: knowledge translation; primary care; evidence-based practice; sexual healthcare; printed educational materials; clinician resources; Australia; resource content; resource design; user expectations.

DOI: 10.1504/IJLC.2014.063140

International Journal of Learning and Change, 2014 Vol.7 No.3/4, pp.181 - 196

Received: 17 Dec 2013
Accepted: 10 Mar 2014

Published online: 30 Apr 2015 *

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