Title: Product liability issues in product development

Authors: H.A. Ritsema, E. Piest

Addresses: Faculty of Management and Organization, University of Groningen, P.O. Box 800, 9700 AV Groningen, The Netherlands. ' Faculty of Management and Organization, University of Groningen, P.O. Box 800, 9700 AV Groningen, The Netherlands

Abstract: In this paper the focus is on the relationship between product development and product liability. Based on the European Community|s Directive, it is argued that product liability be taken seriously in each of the stages of developing, manufacturing and marketing a product. On no account should product liability be of interest to a company|s legal department only.

Keywords: advertising; consumers; defective products; product development; European Community; EC Directives; marketing; product liability; product testing.

DOI: 10.1504/IJVD.1990.061578

International Journal of Vehicle Design, 1990 Vol.11 No.4/5, pp.333 - 342

Published online: 26 May 2014 *

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