Title: Opinion paper: Cultural-religious literacy and image enhancement of Islam through interactive communication: an inclusive approach

Authors: Zeeshan Amir

Addresses: Faculty of Management and Research, Integral University, Lucknow – 226026, Uttar Pradesh, India

Abstract: The diversified cultural-religious values have intermingled together, encompassing centuries of interaction, to make India an amazing country in the world. India as a nation has seen varied spell of an era dominated by a specific faith and belief at certain periods of its existence. As far as Islam is concerned, its tenants are absolutely in contrast to the basic practice of idol worship prevalent in India. But still, the Muslims and Hindus have gradually developed a cultural-religious ethos of tolerance towards each other and have made this land a comparatively peaceful place to live and truly practice one's faith. In keeping in view this liberal tradition, the researcher feels that acquainting people to differentiate between cultural and religious literacy could be extended through interactive communication. The communication tools have been delved to sensitise attitudes to further an inclusive society based on an honest and liberal practice of Islam.

Keywords: cultural literacy; religious literacy; interpersonal relationships; interactive communication; image enhancement; Islam; inclusion; India; religious tolerance; culture; religion.

DOI: 10.1504/IJTCS.2013.058797

International Journal of Teaching and Case Studies, 2013 Vol.4 No.2, pp.187 - 194

Received: 14 Jan 2013
Accepted: 16 Jan 2013

Published online: 28 Jun 2014 *

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