Authors: Lei-da Chen, Ravi Nath
Addresses: College of Business Administration, Creighton University, Omaha, NE 68178, USA. ' College of Business Administration, Creighton University, Omaha, NE 68178, USA
Abstract: Many predict that mobile business (m-business) will revolutionise modern corporations as e-commerce did in the last decade. However, many unresolved technical, application, and global issues relevant to m-business are preventing companies from adopting m-business as a prudent business model. Furthermore, little academic research in this area has been attempted to provide practitioners with guidance to more effective utilisation of wireless technologies. To partially fill this void, this paper presents a framework for m-business applications that is designed to give managers a systematic approach to discovering m-business opportunities in their organisations.
Keywords: mobile business applications; impact/value framework; m-business; mobile communications.
International Journal of Mobile Communications, 2004 Vol.2 No.4, pp.368 - 381
Published online: 23 Dec 2004 *Full-text access for editors Access for subscribers Purchase this article Comment on this article