Title: Investigating factors influencing the adoption of business intelligence systems: an empirical examination of two competing models

Authors: Chung-Kuang Hou

Addresses: Department of Business Administration, Kun Shan University, No. 949, Dawan Rd., Yongkang Dist., Tainan, Taiwan

Abstract: Even though much attention has been paid to decision-making benefits of Business Intelligence (BI) systems adoption in practice, there is still a lack of empirical research to investigate factors that influence the adoption of BI systems. Therefore, it is important to understand why users of a BI system choose to accept and use the system. This study compares two competing theoretical models, namely, the Technology Acceptance Model (TAM) and the Decomposed TPB (DTPB) to examine which model can best explain user intentions to use BI systems. Survey data collected from 339 respondents in Taiwan's electronics industry were examined using structural equation modelling. Our findings indicate that the DTPB model was the most parsimonious and provided better explanatory power than the TAM model. Additionally, the DTPB model helps improve understanding of subjective norms and perceived behavioural control as the determinants of behavioural intention. Several implications and limitations of this study are discussed.

Keywords: business intelligence adoption; technology acceptance model; TAM; decomposed TPB; theory of planned behaviour; structural equation modelling; SEM; behavioural intention.

DOI: 10.1504/IJTPM.2013.056787

International Journal of Technology, Policy and Management, 2013 Vol.13 No.4, pp.328 - 353

Received: 04 Aug 2012
Accepted: 12 Dec 2012

Published online: 30 Sep 2014 *

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