Title: Empirical investigation on factors influencing the coastal community's attitude and intention to use ICT for disaster and development communication

Authors: Sunitha Kuppuswamy; S. Rajarathnam

Addresses: Department of Media Sciences, Anna University, Chennai – 600025, India ' Centre for Disaster Mitigation and Management, Anna University, Chennai – 600025, India

Abstract: It is increasingly realised that information alone does not generate changes, whereas communication which implies participation together with knowledge sharing is the key to social change. Particularly, ICT has great potential in the field of disaster management as technology support is required in all phases for data collection, preparedness, communication, warning dissemination, knowledge management, and capacity building. Since ICT is recognised as one of the key enablers for achieving effective disaster risk management at the community level, this study aims to highlight the factors influencing coastal community's attitude and intention to use ICT for disaster and development communication in the Nagapattinam District of Tamilnadu in India.

Keywords: information and communications technology; information technology; learning; coastal communities; attitudes; intention; innovation; usefulness; reliability; India; disaster communications; emergency management; disaster management; risk management; data collection; emergency preparedness; warning dissemination; knowledge management; capacity building.

DOI: 10.1504/IJIL.2013.054811

International Journal of Innovation and Learning, 2013 Vol.14 No.1, pp.19 - 29

Published online: 30 Sep 2013 *

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