Title: M-commerce operation modes and applications

Authors: H. Joseph Wen, Pruthikrai Mahatanankoon

Addresses: Department of Accounting and Management Information Systems, Donald L. Harrison College of Business, Southeast Missouri State University, Cape Girardeau, MO 63701, USA. ' School of Information Technology, College of Applied Science and Technology, Illinois State University, Normal, IL 61790-5150, USA

Abstract: Since mobile phone users have already shown they are ready to pay premiums for wireless voice over fixed line calls, the possibility of location-centric services, accessing m-commerce via the mobile phone sounds like an irresistible proposition. This paper examines the driving forces behind m-commerce and discusses its operation modes and applications for consumers and industries. Results provide company executives with useful insights into m-commerce applications and their commercial potentials.

Keywords: mobile commerce; operation modes; m-commerce applications; mobile phones.

DOI: 10.1504/IJEB.2004.005144

International Journal of Electronic Business, 2004 Vol.2 No.3, pp.301 - 315

Published online: 04 Sep 2004 *

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