Title: Managing innovation for competitive advantage: a global study

Authors: Norma J. Harrison

Addresses: Macquarie Graduate School of Management, Macquarie University, NSW 2109, Australia

Abstract: For innovation to be beneficial to the firm, it must lead to increased competitiveness. The 1996 Global Manufacturing Futures Survey conducted in over ten countries and/or regions examined the benefits from innovation, investment in innovation activities and manufacturing performance improvements. It was observed that organisations were applying innovation mainly to current product and process areas, suggesting that the majority of respondents were not presently adopting practices that are at the forefront of innovation for new products and new markets. Not all potential gains from innovation activities are being fully realised at this stage but those companies that are serious in implementing innovation management can identify significant operational improvements in performance.

Keywords: competition; cost of innovation; implementation effectiveness; innovation; global; Manufacturing Futures Survey.

DOI: 10.1504/IJEIM.2002.000471

International Journal of Entrepreneurship and Innovation Management, 2002 Vol.2 No.1, pp.1-16

Published online: 16 Jul 2003 *

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