Authors: Cristina Santini; Samuel Rabino
Addresses: Università Telematica San Raffaele, Via Val di Cannuta, 247, Rome, Italy. ' College of Business Administration, Northeastern University, 360 Huntington Ave., Boston, Massachusetts 02115, USA
Abstract: This paper evaluates the internationalisation process in the wine business in a RBV perspective. By adopting a concept centric approach the aim of this paper is to provide a systematic analysis of the literature review about internationalisation in the wine business. An overview of main theoretical issues on RBV and internationalisation, together with the description of the major changes occurring in the wine industry, will be provided in the first part of the paper.
Keywords: RBV; resource-based view; international orientation; concept centric approaches; stage models; internationalisation drivers; business; globalisation; wine industry; alcohol.
International Journal of Business and Globalisation, 2012 Vol.8 No.1, pp.7 - 19
Received: 08 May 2021
Accepted: 12 May 2021
Published online: 15 Nov 2011 *