Title: Technical Note: How to increase organizational innovation
Authors: Jeff Campbell, Brian H. Kleiner
Addresses: Department of Management, School of Business Administration and Economics, California State University, Fullerton, Fullerton, California 92634-4080, USA. ' Department of Management, School of Business Administration and Economics, California State University, Fullerton, Fullerton, California 92634-4080, USA
Abstract: This paper examines the importance of innovation in the organization. Specific methods are presented for increasing the innovative efforts in the company. Sources of innovation are examined, both internal and external to the organization. Suggestions for managing people involved in innovation, as well as the process itself, are provided.
Keywords: organisational innovation; innovation management; creativity.
DOI: 10.1504/IJMPT.1992.036575
International Journal of Materials and Product Technology, 1992 Vol.7 No.4, pp.380 - 387
Published online: 04 Nov 2010 *
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