Title: A dynamic perspective on entrepreneurship, leadership and management as a proper mix for growth

Authors: Björn Bjerke, Claes M. Hultman

Addresses: Professor of Entrepreneurship and Small Business, Stockholm University, SE-106 91 Stockholm, Sweden. Professor of Marketing, Orebro University, SE-701 82 Orebro, Sweden

Abstract: Determinants of business venture growth are generally not discussed from a dynamic perspective, especially not entrepreneurial vis-a-vis managerial growth. A firm can grow entrepreneurially and a firm can grow managerially, but not at the same time. Furthermore, we associate entrepreneurial growth with leadership, imaginary organisations, explorative learning, relationship marketing and value constellations. Similarly, we associate managerial growth with management, focal organisations, exploitative learning and transactional marketing. For a firm to grow successfully, it requires a proper mix of the above aspects. This mix will vary and the important implication is to recognise and apply the relevant mix during the firm|s various development periods, in order to achieve long-term growth.

Keywords: entrepreneurship; entrepreneurial marketing; growth; leadership; management; marketing; patterns of growth.

DOI: 10.1504/IJIL.2003.003616

International Journal of Innovation and Learning, 2003 Vol.1 No.1, pp.72 - 93

Available online: 24 Sep 2003 *

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