Title: Influences of inter-organisational relationships in technology diffusion: the network perspective

Authors: Hsin-Mei Lin, Heng-Chiang Huang, Sheng-Ya Tseng

Addresses: Department of International Business Studies, National Chi-Nan University, 22, 111 Lane, Hsui-Nan Rd, Taichung, Taiwan 406, Republic of China. ' Department of International Business, National Taiwan University, No. 1, Sec. 4, Roosevelt Road, Taipei 10617, Taiwan, Republic of China. ' National ChengChi University, No. 64, Sec. 2, ZhiNan Rd., Wenshan District, Taipei City 11605, Taiwan, Republic of China

Abstract: A conceptual challenge in exploring the role of interorganisational relationships is adapting an inherently level-ambiguous concept to incorporate distinct interpersonal- and interorganisational-level concepts. As compared to studies that have focused on large enterprises in developed countries, we define technology diffusion of small-sized firms whose resources are limited as distinct constructs and draw on theories of transaction cost economics, social capital, and network theory to derive a model that focuses on how the interpersonal and interorganisational relationships of less-explored, small-sized firms influence the technology diffusion in developing countries. We tested hypotheses with data from a sample of Taiwanese 173 technology-related alliances among 141 small-sized firms using the social network analysis tool and the structural equation model. The results indicate that interpersonal and interorganisational relationships are related but distinct constructs and that they play different roles in affecting transaction costs and technology diffusion. Hypotheses linking interpersonal and interorganisational relationships to technology diffusion received the most support. Overall, the results show that interpersonal and interorganisational relationships do clearly matter in influencing technology diffusion alliances.

Keywords: interpersonal relationships; interorganisation relationships; technology diffusion; TCE; transaction cost economics; social capital; network theory; network embeddedness; small firms; Taiwan; social network analysis; structural equation modelling; strategic alliances.

DOI: 10.1504/WRSTSD.2010.033314

World Review of Science, Technology and Sustainable Development, 2010 Vol.8 No.1, pp.62 - 80

Published online: 24 May 2010 *

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