Title: Creative urban regeneration between innovation, identity and sustainability

Authors: Marichela Sepe

Addresses: Institute for Service Industry Research, National Research Council, Via Schipa 91 – 80122 Napoli, Italy

Abstract: The proposed study aims to investigate the concept of the creative city: who are the drivers and what are the factors conditioning creativity in cities and how do they stimulate sustainable urban regeneration and innovation. In the framework of the creative clusters of events, the case study serves to illustrate the Milla Digital project in Zaragoza (Spain), in which place identity and creativity play a fundamental role. The urban transformation offered by Expo 2008 is for Zaragoza, the driving force for planning and producing new and sustainable social, cultural and economic change for the city|s image.

Keywords: place identity; cultural heritage; innovation; creativity; urban regeneration; placemaking; integration; sustainable development; sustainability; urban development; creative cities; Zaragoza; Spain.

DOI: 10.1504/IJSD.2009.032775

International Journal of Sustainable Development, 2009 Vol.12 No.2/3/4, pp.144 - 159

Published online: 21 Apr 2010 *

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