Title: Exploring the impact of information technology on health information-seeking behaviour

Authors: Nuri Basoglu, Tugrul U. Daim, Hatice Ceren Atesok, Mujde Pamuk

Addresses: Department of Management of Information Systems, Bogazici University, Bebek, 34342 Istanbul, Turkey. ' Department of Engineering and Technology Management, Portland State University, P.O. Box 751 Portland, OR 97207, USA. ' Information Risk Management, Yapi Kredi Plaza C Blok Kat 11 Levent Buyukdere Cad., KPMG–Turkey, Istanbul, Turkey. ' Goby Technologies, 201 South St, Boston, MA 02111, USA

Abstract: A threefold research was carried out to understand impersonal source characteristics, the similarities of health behaviour with consumer service acquirement patterns and attitudes toward new technology. Approximately 35 men and 37 women participated in a self-administered anonymous survey. The authors found that conventional information sources such as mass media can be described through product acceptance constructs such as intention, attitude, usefulness and ease of use and are tightly associated with intervention from availability, compatibility, understandability and interactivity for new technology-based health information sources. Consumer style inventory proved to be a promising new research area to link health behaviour to consumer behaviour in addition to prospective, health-related decision support systems.

Keywords: ICT; information technology; communications technology; health behaviour; information retrieval; impersonal source characteristics; consumer service acquirement patterns; attitudes; new technology; mass media; product acceptance; intention; ease of use; usability; value; availability; compatibility; understandability; interactivity; information sources; inventories; consumer behaviour; decision support systems; business information systems; technology acceptance; mobile systems; online services; internet; world wide web; television; newspapers; magazines.

DOI: 10.1504/IJBIS.2010.031931

International Journal of Business Information Systems, 2010 Vol.5 No.3, pp.291 - 308

Published online: 03 Mar 2010 *

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