Title: Book Review: Tourism and Hospitality Marketing – A Global Perspective by Simon Hudson

Authors: Asad Mohsin

Addresses: Department of Tourism and Hospitality Management, The University of Waikato Management School, Private Bag 3105, Hamilton, New Zealand

Abstract: Tourism and Hospitality Marketing – A Global Perspective, by Simon Hudson. Sage, 2008. 488 pp. ISBN 978-1-4129-4687-2 (pbk); ISBN 978-1-4129-4686-5 (hbk)

Keywords: book review

DOI: 10.1504/IJTP.2010.031605

International Journal of Tourism Policy, 2010 Vol.3 No.1, pp.85 - 87

Published online: 15 Feb 2010 *

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