Title: A comparative study on e-banking services between China and USA

Authors: Jiaqin Yang, Li Cheng, Xia Luo

Addresses: Georgia College and State University, Milledgeville, GA 31061, USA. ' Georgia College and State University, Milledgeville, GA 31061, USA. ' College of Management, Southwest University for Nationalities, Chengdu, Sichuan 610041, China

Abstract: This paper describes a comparative study about the issues in the current e-banking services among the young consumers between two nations: China vs. USA. As the attitude and usage of young consumers will be a good indicator for the trend of e-banking service in the future, and different cultures and traditions will play a role in the development of e-banking industry among different nations, this comparative study provides insightful guidelines for the development of e-banking industry in both nations and worldwide. Managerial implications are discussed with suggestions for future research.

Keywords: e-banking; electronic finance; comparative study; consumer behaviour; empirical study; e-finance; banking services; financial services; electronic banking; online banking; China; USA; United States; internet banking.

DOI: 10.1504/IJEF.2009.027848

International Journal of Electronic Finance, 2009 Vol.3 No.3, pp.235 - 252

Published online: 13 Aug 2009 *

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