Title: Evaluation of technological strategies of companies by means of MDS maps

Authors: Ulrich Schmoch

Addresses: Fraunhofer Institute for Systems and Innovation Research, Breslauer Str. 48, 76139 Karlsruhe, Germany

Abstract: Patent indicators can provide a variety of data supporting technology management. For the comparison and evaluation of technological strategies of firms, the multi-dimensional scaling technique helps to reduce complexity and to bring out decisive features. On this basis, linkages between strategies in general fields and in special sub-fields can be analysed. This is demonstrated by the example of company strategies in information technology and telecommunications.

Keywords: corporate strategy; multi-dimensional scaling; patent indicators; patents; technology strategies; telecommunications industry; technology management; information technology.

DOI: 10.1504/IJTM.1995.025635

International Journal of Technology Management, 1995 Vol.10 No.4/5/6, pp.426 - 440

Published online: 23 May 2009 *

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