Title: Initiating forces and success factors of born global firms

Authors: Dirk Holtbrugge, Birgit Wessely

Addresses: Department of International Management, University of Erlangen-Nuremberg, Lange Gasse 20, 90403 Nuremberg, Germany. ' Department of International Management, University of Erlangen-Nuremberg, Lange Gasse 20, 90403 Nuremberg, Germany

Abstract: Within the context of an increasing speed of internationalisation of many firms, this article intends to identify initiating forces and success factors of born global firms in a conceptual way. After reviewing the relevant literature, a conceptual framework is developed which integrates the positions of the market-based and the resource-based views. Based on this framework, hypotheses about initiating forces and success factors of born global firms are derived. Moreover, the impact of moderating management instruments – such as human resource management, coordination and subsidiary control – are discussed.

Keywords: born global firms; initiating forces; market-based view; resource-based view; RBV; internationalisation; success factors; human resource management; HRM; coordination; subsidiary control.

DOI: 10.1504/EJIM.2009.024324

European Journal of International Management, 2009 Vol.3 No.2, pp.232 - 260

Available online: 31 Mar 2009 *

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