Authors: Angappa Gunasekaran, Ronald E. McGaughey
Addresses: Department of Management, University of Massachusetts–Dartmouth, North Dartmouth, MA 02747–2300, USA. ' Management Information Systems, University of Central Arkansas, Conway, AR 72035–0001, USA
Abstract: Mobile Commerce (M-Commerce) is any direct or indirect transaction conducted and facilitated through a wireless telecommunication network. M-commerce technologies have the potential to improve consumers| lives, spawn new businesses and make existing businesses more profitable. The flexibility and convenience of new wireless technologies make anywhere, anytime Electronic Commerce (E-Commerce) and |always on| internet a reality. Most companies and stakeholders have not completely grasped the complexities, challenges, opportunities and ramifications of m-commerce. Issues and obstacles abound in this new frontier for business, consumers and regulators; moreover, these issues and obstacles warrant the attention of both researchers and practitioners, if m-commerce is to reach its potential. We reviewed the literature to identify major issues and obstacles in m-commerce. We present them in a framework to assist practitioners in understanding the challenges they face with m-commerce and to identify research opportunities.
Keywords: mobile commerce; literature review; m-commerce issues; m-commerce obstacles; framework; m-commerce research.
International Journal of Business Information Systems, 2009 Vol.4 No.2, pp.245 - 261
Published online: 27 Jan 2009 *Full-text access for editors Access for subscribers Purchase this article Comment on this article