Title: Emergent combinations of frameworks, theories, and grounded action: one solution to overcoming the hurdles to innovation as a growth strategy

Authors: Vikram Murthy

Addresses: Hargraves Institute, Sydney, Australia; Principal Associate Managed Innovation Limited, Sydney, Australia

Abstract: Corporations have rediscovered innovation as a growth strategy that underwrites both exploitative extraction and entrepreneurial exploration in turbulent times. In reviewing the research this paper posits three main hurdles to embedding it as a deterministic process in organisations: firstly, creative abrasions between process and practice; secondly, strategic contradictions that impact on organisation design; and thirdly, leadership engagement with, and endorsement of, innovation programmes. It argues using a case-study that only an emergent combination of academic, practitioner and praxis based frameworks, models and grounded action can overcome such hurdles.

Keywords: innovation; exploration; exploitation; deterministic process; strategic contradictions; leadership; growth strategy; entrepreneurship; organisational design; customer value.

DOI: 10.1504/WRSTSD.2009.022455

World Review of Science, Technology and Sustainable Development, 2009 Vol.6 No.1, pp.28 - 38

Published online: 07 Jan 2009 *

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