Title: A European emotional investigation in the field of shoe design

Authors: Carole Bouchard, Fabrice Mantelet, Ameziane Aoussat, Clara Solves, Juan Carlos Gonzalez, Kim Pearce, Carolyn Van Lottum, Shirley Coleman

Addresses: Laboratory CPI-ENSAM, 151 Bd de l'Hopital, 75013 Paris, France. ' Laboratory CPI-ENSAM, 151 Bd de l'Hopital, 75013 Paris, France. ' Laboratory CPI-ENSAM, 151 Bd de l'Hopital, 75013 Paris, France. ' Instituto de Biomecanica de Valencia, Universidad Politecnica de Valencia (Edificio 9C) Camino de Vera s/n, 46022 Valencia, Spain. ' Instituto de Biomecanica de Valencia, Universidad Politecnica de Valencia (Edificio 9C) Camino de Vera s/n, 46022 Valencia, Spain. ' Industrial Statistics Research Unit (ISRU), School of Mathematics & Statistics, Herschel Building, Newcastle University, Newcastle upon Tyne NE1 7RU, UK. ' Instinctive Choice Ltd., Ouseburn Building, Albion Row, Newcastle upon Tyne, NE6 1LL, UK. ' Industrial Statistics Research Unit (ISRU), School of Mathematics & Statistics, Herschel Building, Newcastle University, Newcastle upon Tyne NE1 7RU, UK

Abstract: In this paper we report the results of a Kansei Engineering System study. A methodology for the application of Kansei Engineering at the European level has been developed and validated in the field of shoe design by means of the development of experimental studies in two different phases of product design: the information phase in the earliest stages of the design process and the generation and evaluation phase corresponding to the latest stages of the process.

Keywords: KES; Kansei engineering systems; emotional design; CTA; conjoint trends analysis; shoe design; statistical analysis; product design; emotion; design process; user-centred design.

DOI: 10.1504/IJPD.2009.022274

International Journal of Product Development, 2009 Vol.7 No.1/2, pp.3 - 27

Published online: 25 Dec 2008 *

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