Title: 'Green shift': an analysis of corporate responses to climate change

Authors: Gareth Dale

Addresses: School of Social Sciences, Brunel University, Uxbridge, Middlesex UB8 3PH, UK

Abstract: This article explores corporate responses to climate change through an investigation of the rhetoric of several major UK companies that claim to be leading corporate adjustment. It argues that their actual business practice fall far sort of the claims made for it. This raises questions about the extent to which change based upon a philosophy of market and business solutions is capable of either meeting the ends claimed for it or confronting the scale of the problem of climate change. Bad remedies may be diverting attention from and even driving out good ones.

Keywords: biofuels; carbon trading; climate change strategies; greenwash; Marks and Spencer; Tesco; Virgin; corporate responses; UK; United Kingdom; business practice; green shift; environmental impact.

DOI: 10.1504/IJMCP.2008.021271

International Journal of Management Concepts and Philosophy, 2008 Vol.3 No.2, pp.134 - 155

Published online: 14 Nov 2008 *

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