Authors: Jeffrey S. Podoshen, Emanuela Verenca, Sonia Ketkar
Addresses: Business, Organizations and Society, Franklin and Marshall College, P.O. Box 3003, Lancaster, PA 17604, USA. ' Business, Organizations and Society, Franklin and Marshall College, P.O. Box 3003, Lancaster, PA 17604, USA. ' College of Business and Economics, Towson University, Stephens Hall, Room 218, Towson, MD 21252, USA
Abstract: Romania joined the European Union (EU) on January 1, 2007 with promises of great economic gains for all Romanians. This research comprised from 462 Romania respondents shows that in the short run, there are groups who do not see benefits. Depth interviews and survey data show that both peasants and older Romanians have a much more pessimistic outlook for Romania|s economic future as a member of the EU, and that EU entry is an unwelcome change in selling patterns for Romania|s suppliers of local goods.
Keywords: European Union; Romanian economy; peasants; Romanian transition; agriculture; EU entry; Romania; consumer behaviour; EU integration; supply chain management; SCM; agricultural products; transition economies; emerging markets.
International Journal of Business and Emerging Markets, 2008 Vol.1 No.2, pp.107 - 123
Available online: 19 Oct 2008Full-text access for editors Access for subscribers Purchase this article Comment on this article