Title: Professional MBA programmes: New directions and challenges

Authors: Owen P. Hall Jr., Terry W. Young

Addresses: Graziadio School of Business and Management, Pepperdine University, 6100 Center Drive, Los Angeles, CA 90045, USA. ' Graziadio School of Business and Management, Pepperdine University, 6100 Center Drive, Los Angeles, CA 90045, USA

Abstract: After several years in the doldrums, the number of working adults enrolling in Fully Employed MBA (FEMBA) programs worldwide is growing. This growth is being fuelled, in part, by globalisation, technology, and changing demographics. To meet these challenges, the traditional classroom model for delivering non-residential business education is giving way to a more holistic learning paradigm. The purpose of this paper is to analyse the characteristics of and to outline a process for designing world-class FEMBA programs. The analysis shows that curriculum age and selectivity are inversely related to ranking.

Keywords: graduate management education; fully employed students; benchmarking; e-learning; GMAT; neural networks; professional MBA programmes; non-residential business education; online learning; technology enhanced learning.

DOI: 10.1504/IJTEL.2008.020248

International Journal of Technology Enhanced Learning, 2008 Vol.1 No.1/2, pp.156 - 168

Published online: 09 Sep 2008 *

Full-text access for editors Access for subscribers Purchase this article Comment on this article