Authors: Patrick Kierkegaard
Addresses: Department of Computing and Electronic Systems, University of Essex, UK
Abstract: A number of consumers are still reluctant to convert from internet browsers and high street shopping to potential online purchases. So what is driving the users| anxiety or reluctance to shop online? This paper aims to determine whether the anxiety induced by the fear of online shopping technology constitutes real phenomena.
Keywords: phobia; risk; anxiety; online shopping; identity theft; e-shopping; internet shopping.
International Journal of Technology Transfer and Commercialisation, 2008 Vol.7 No.1, pp.83 - 90
Published online: 18 Jun 2008 *Full-text access for editors Access for subscribers Purchase this article Comment on this article