Title: Industrial service innovation growth and barriers

Authors: Sukhvir Singh Panesar, Tore Markeset, Rajesh Kumar

Addresses: AGR EmiTeam AS, Postbox 1137, N-4391, Sandnes, Norway. ' Center for Industrial Asset Management, University of Stavanger, N-4036 Stavanger, Norway. ' Aker Offshore Partner, Stromsteinen 39, N-4003, Stavanger, Norway

Abstract: Industrial Business-to-Business (B2B) services are becoming increasingly important for industrial growth and competition. As the markets are becoming more competitive and globalised, companies need to focus on improving existing services and creating new services. Innovation in services is a complex process and many barriers are encountered for companies that do not have experience in service innovation. Based on a study in the Norwegian oil and gas industry, this paper maps recent industrial B2B service growth and innovations. A number of innovation barriers are identified and discussed. Furthermore, the paper draws attention to the need for development in industrial service sourcing strategies, relationships, as well as contractual and performance issues.

Keywords: industrial B2B; business-to-business services; capital-intensive services; service innovation; growth; barriers; Norway; oil and gas industry.

DOI: 10.1504/IJSTM.2008.018434

International Journal of Services Technology and Management, 2008 Vol.9 No.2, pp.174 - 193

Published online: 21 May 2008 *

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