Authors: Sitalakshmi Venkatraman
Addresses: School of Information Management, Victoria University of Wellington, Kelburn Parade, P.O. Box 600, Wellington 6001, New Zealand
Abstract: Over the last few years, there has been a growing prevalence of electronic commerce with most consumers and businesses preferring cashless mode of payments. The recent advancements in wireless data infrastructures have created a new channel for mobile payments. Not all mobile payment implementations, however, are successful from the business point of view as well as the consumer point of view, thereby decelerating the growth of m-business – one of the main reasons being lack of suitable guidance or planning for a successful mobile payment adoption. This paper attempts to address this problem by proposing a reference framework or roadmap that adopts the Multicriteria Decision-Making (MCDM) model, incorporating both technical as well as business perspectives for mobile payment implementations. This is illustrated with a case study from the retail industry that adopts the framework for its mobile payment venture. The findings of the study are also discussed.
Keywords: mobile payments; wireless technologies; mobile wallet; decision modelling; m-payment; electronic commerce; e-commerce; m-business; mobile business; multicriteria decision making; MCDM.
International Journal of Business Information Systems, 2008 Vol.3 No.3, pp.252 - 271
Published online: 22 Feb 2008 *Full-text access for editors Full-text access for subscribers Purchase this article Comment on this article