Authors: L. Ken Keys
Addresses: Fenn College of Engineering, Cleveland State University, Cleveland, Ohio 44115, USA
Abstract: Over the past thirty to forty years a body of knowledge has begun to be established on major company challenges / problems of managing the transition from a successful historical old technology-based business to a new technology base. Consumer electronics, VCRs, photocopiers and personal computers provide several examples of fatal or near-fatal unsuccessful transitions of US companies to a new technology-based business. Drawing on this knowledge base, the author presents a case for the automobile industry displaying signs of an old technology business base which could forebode serious problems to its future continued success without major business / technology changes.
Keywords: automobile industry; consumer electronics; cultural change, lifecycle; maturity; technology paradigm; S-curve.
International Journal of Technology Management, 1997 Vol.14 No.2/3/4, pp.265-276
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