Authors: William F. Hamilton
Addresses: The Wharton School, University of Pennsylvania, 3537 Locust Walk, Philadelphia, PA 19104-6225, USA
Abstract: For firms facing rapid advances in technology and intense global competition, the integration of technology into strategic thinking and decision making is essential for growth — and even for survival. It is in this context that this paper addresses the managerial challenges and choices presented to firms attempting to employ technology as a strategic asset. Emphasis is placed on creating managerial language, frameworks, processes and focal issues as a foundation to support the effective integration of technology into strategy.
Keywords: corporate strategy; strategic positioning; strategic technology planning.
International Journal of Technology Management, 1997 Vol.14 No.2/3/4, pp.163-176
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