Authors: Yasunori Fujita
Addresses: Keio University, 2-15-45 Mita, Minato-ku, Tokyo 108-8345, Japan
Abstract: Today, fashion market is dynamic and stochastic. Customers| tastes are often influenced by the mood of the moment and fluctuate over time. As Christopher, Lowson and Peck (2004) pointed out, fashion market is |chaotic| with the four characteristics (short life-cycles, high volatility, low predictability, and high impulse purchasing). Corresponding to such characteristics, it is increasingly important for the fashion retailers to react quickly and effectively to the changing markets. The present paper formulating the agile fashion supply chain system by making use of the optimal stopping theory, develops the agile strategy of a fashion retailer.
Keywords: agile supply chains supply chain management; SCM; agile systems; complementarity; fashion retailing; geometric Brownian motion; optimal stopping theory; supply chain strategies; agility.
International Journal of Agile Systems and Management, 2007 Vol.2 No.4, pp.345 - 359
Published online: 24 Nov 2007 *Full-text access for editors Access for subscribers Purchase this article Comment on this article